Capture leads
Every ad click becomes a tracked lead.
When someone taps your Facebook or Instagram ad and messages you, WhatsApp Hub records the ad they came from and adds them to your lead list — ready for your team to follow up.
- Facebook and Instagram ads
- Ad creative saved on the lead
- Retarget with a broadcast
Lead from Meta ad · “Summer sale — 20% off desks”
Hi! I saw your ad. Is the walnut desk still on offer?
Yes, it is! Which size are you looking for — 140 or 160 cm?
160 cm, please.
Added to Ad leads · assigned to Priya
Customers worldwide
Trusted by high-growth businesses across the world
What you can do
What you can do with Click-to-WhatsApp Ads
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Leads captured automatically
Chats that start from a Click-to-WhatsApp ad are saved as ad leads the moment the first message arrives.
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See the ad behind every lead
The ad headline, creative and source link are stored with the lead, so you know exactly what they responded to.
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Know which placement works
Compare leads from Facebook ads, Facebook posts, Instagram and WhatsApp status at a glance.
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Assign and track status
Give every ad lead an owner and move it through statuses until it is converted.
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Retarget ad leads
Pick ad leads as a broadcast audience and follow up with an approved template.
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Filter and export
Filter ad leads and export them to CSV or Excel whenever you need them.
How it works
Up and running in three steps.
Connect your number
Link your WhatsApp Business Account to WhatsApp Hub.
Run Click-to-WhatsApp ads
Create the ad in Meta Ads Manager with your WhatsApp number as the destination.
Work the leads
New chats appear in Ad leads and the team inbox with the ad attached.
Questions, answered
Do I create the ads inside WhatsApp Hub?
No. You create and pay for Click-to-WhatsApp ads in Meta Ads Manager. WhatsApp Hub captures and tracks the leads those ads bring in.
Which ad placements are tracked?
Leads from Facebook ads, Facebook posts, Instagram and WhatsApp status are recorded with their source when Meta includes it in the message.
Can I see ad spend or cost per lead?
Not today. WhatsApp Hub tracks the leads and the ad they came from; spend and cost per lead stay in Meta Ads Manager.
Can I message ad leads later?
Yes. Choose ad leads as the audience of a broadcast and send them an approved template.
Meta Business Partner
Bring every WhatsApp conversation into one place.
Connect your number to BullCRM WhatsApp Hub and answer every chat with full CRM context.